In this podcast episode of From Creation To Close, our hosts sit down with Director of Business Development & Strategic Partnerships at Clearwater Compliance, Janice Reese. Janice brings deep health IT expertise, but is also known for her unique balance of strategic thinking, creative and leading-edge marketing, and collaborative engagement with partners and communities. She helps clients establish, operationalize and mature their compliance and risk management programs. Management experience with Adobe Systems and other technology organizations gives Janice an advantage when it comes to helping clients solve problems and drive strategies using technology.
“Brand consistency is an important and ongoing process. Customers that understand and learn from an organization begin to know, like, and trust you as a company. Make it easy for them to know who you are.”
Listen as Janice discusses:
- Working with Adobe in business development and strategic partnerships
- How organizations need to manage content and track the analytics that show how people truly engage with that content
- Common marketing threads that span technology and healthcare industries
- And more